Collection: Falcon Trading Co.

In 2016, LONGBRANCH was introduced by Jesse Robbins to Randy “Bubba” Shackleford and began buying his jewelry. From two years earlier, in 2014, Joseph O'Neil (known as Joe) had been supporting Randy's work at his side. Like Jesse Robbins, Joe also learned jewelry making from Randy.

After Randy retired from making in 2020 due to failing eyesight, Joe inherited Randy's hallmark, FTC (Falcon Trading Co.), and began making new FTC jewelry. Like Randy, Joe stays true to the Old Pueblo style, finishing each piece by hand in ingot silver and coin silver.